"At DataDelta we don't make the match engine, we make your current match engine work better"  
DataDeltaTM
Single Customer View
Accuracy Analysis Svc
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"The Art & Science
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   DataDeltaTM is a new, patent-pending analysis tool that "Maximizes Match Accuracy" for merge/purge, householding and building accurate 360-degree "single customer views". This gives you a competitive advantage by increasing the effectiveness & ROI of your current Data Warehousing, Data Mining, CRM, Database Marketing and Business Intelligence applications. DataDelta does not compete with traditional Data Quality & Customer Data Integation (CDI) vendors because DataDelta enhances, not replaces, their products as well as your custom in-house matching technology (similar to how a telescopic sight enhancing a rifle's accuracy).

DataDelta works like an auto shop's diagnostic computer that tunes-up car engines, but this tool is used to tune-up vendor's sophisticated match engines. Because it is vendor-neutral, DataDelta can also be used to scientifically evaluate competing vendors & service bureaus by revealing the previously hidden true strengths & weaknesses.

      If you've suspected your matching business rules can be improved,
      or that you could get better results from a different vendor,
      now you can finally find out quickly, reliably and scientifically.


DataDelta Analyzes Match Engines

FREE White Paper
The Science of
Business Rule
Butterfly-EffectsTM
DataDelta is also compatible with international Unicode & non-English data. Its patent-pending technology scientifically analyzes "Business Rule Butterfly-Effects" on the *entire* data warehouse, not just small samples. Even data warehouses over one Billion records in size can be analyzed in just minutes.

Download the 1-page datasheet for a concise summary, and an in-depth technical white paper is also available. A non-technical executive PowerPoint presentation can also be provided upon request. Download the "How-it-Works" document for summary process descriptions of 3 typical uses:
      1) Evaluating Competing Vendor's Tools by Comparing Their Results
      2) Maximizing Match Accuracy by Optimizing Match Business Rules
      3) Resolving Business-Rule Conflicts by Isolating Result Differences
        (i.e., creating a "Best Of Breed" Single Customer View)

For more information please send e-mail to: sales@DataDelta.com


Copyright 2004. 2005 DataDelta, Inc., all rights reserved. DataDelta and Business Rule Butterfly-Effects are trademarks of DataDelta, Inc.
All other trademarks are acknowledged as the property of their respective owners.